Meet Chris Berthelson

With over 30 years in retail—launching, scaling, and transforming businesses—I understand the challenges you face. Whether it’s cutting costs, boosting sales, or refining customer experiences, I’ve helped retailers unlock measurable growth. My goal is simple: help you achieve the wins that matter most.

Every retail business is unique, but the obstacles are familiar—shrinking margins, staffing concerns, customer retention issues. My expertise isn’t just about past wins; it’s about helping you overcome these challenges with proven strategies that deliver results.

In 2025, Customer Experience or CX isn’t just a buzzword—it’s a growth engine. Gone are the days when it was about having an awesome product at the right price. A consistently positive experience builds loyalty, boosts customer lifetime value, and differentiates small businesses from larger competitors. 84% of businesses that focus on CX improvements report increased revenue—proving that smarter customer engagement leads to more sales, more loyalty, and more profit.

Together we can Future Proof your Business today! 

Overwhelmed by day-to-day operations? There’s a smarter way to scale. Keep going.
Feeling stuck? Keep scrolling—we’re about to unlock the retail growth strategies you’ve been missing.

Unlock the 5 Essentials of Customer Experience!

Get Your Free CX Essentials Today

Your store’s customer experience could be costing you sales without you realizing it. This free audit helps you pinpoint the gaps and take immediate action—so customers stay, buy, and return.

What you gain from this Free CX Essentials: 

✅ Identify what’s costing you sales—and fix it fast ✅ Learn simple tweaks that enhance customer engagement ✅ Stand out in a competitive market with a store customers love ✅ Gain immediate, actionable insights—no fluff, just results

It is simple and actionable! And Free!


This isn’t a magic pill—it’s a proven path to growth.

Struggling to Grow? You’re Not Alone

If you’ve ever asked yourself these questions, you’re in the right place.

✅ How do I attract more customers without wasting money on ads? The real key to customer attraction isn’t throwing money at marketing—it’s making customers want to come back.

✅ Why are customers leaving, and how do I stop them from disappearing? Retention starts with experience. If they’re not coming back, there’s a reason—and we’ll help you fix it.

✅ What’s the fastest way to increase my revenue without working more hours? You don’t need to work harder. You need to work smarter—optimizing your customer journey for lasting sales.

✅ How do I simplify my business and stop feeling overwhelmed? You can’t do everything—but with the right strategies, you can do more of what actually works.

✅ What CX strategies actually move the needle on growth? Most businesses focus on the wrong things. The highest-impact changes are often the simplest ones.

✅ Why does my competition seem to thrive while I struggle? They’re not working harder than you—they’ve just optimized their customer experience. Let’s level the playing field.

Get the Exact Steps to Fix These Problems.

Ready to move past frustration and into real, measurable growth? Let’s make it happen.


If customer traffic and profit feel out of reach, you’re not alone. Let’s change that—scroll down!
WHAT OUR PARTNERS SAID

  • "I've had an opportunity to speak and communicate with Chris on multiple occasions. If you're a small "mom n' pop" or even a larger REIT, call him! He gets it! He's not here to sell you some marketing scheme or improve your website. He's here to increase your business revenue! That's what you want, isn't it? "
  • "Chris is your trusted partner when it comes to leveling up your business."
  • "Love the partnership attitude. That's exactly what business owners need to succeed!"
  • "Chris is the best in the business, and on a personal level! He is here to see you succeed! "
How We Help Small Business Owners Gain Clarity & Control
Elevate Your Retail Experience. Drive More Revenue.
 
Pillar 1: The Wins That Matter Most to You

Retail success isn’t about theories—it’s about tested frameworks that drive immediate improvements. I help you turn obstacles into growth opportunities with results like:



✅ Driving Profitability – Increased sales and unlocked multi-million-dollar revenue streams. ✅ Cutting Costs Without Sacrificing Quality – Reduced overhead and minimized inventory losses. ✅ Strengthening Customer Loyalty – Elevated satisfaction, turning occasional shoppers into repeat buyers. ✅ Expanding & Scaling Successfully – Opened and revamped high-profile retail locations, increasing brand impact.


Pillar 2: Your Challenges, Solved

Every business has pain points, but they don’t have to hold you back. I don’t just offer advice—I provide solutions that deliver measurable impact.I’ve helped retailers tackle:



🚩 Shrinking margins and slow sales growth – pinpointing untapped revenue streams. 🚩 Customer retention struggles – transforming first-time buyers into loyal customers. 🚩 Operational inefficiencies – cutting unnecessary costs, improving workflows, and increasing profitability. 🚩 Team morale and staffing – ensuring your employees create a winning customer experience.



Pillar 3: Services That Make a Difference

Retailers need practical, tailored strategies—not generic guidance. That’s why my services are designed for your unique business needs:




🔹 CX Essentials Audit – Uncover service gaps, optimize interactions, and boost loyalty. 🔹 Operational Efficiency Blueprint – Streamline operations, reduce shrink, and improve profitability. 🔹 Brand Strategy & Growth Planning – Build a lasting, customer-centric brand that drives consistent revenue.




What’s Your Next Retail Win?
Your business deserves strategies that work—not just general guidance, but customized solutions that make an immediate impact.

📊 Ready to uncover hidden opportunities in your store? Start with the CX Essentials Audit. 💬 Want hands-on strategies tailored to your business? Schedule a free consultation today.


Download the CX AuditSCHEDULE A CALL WITH ME

What is holding your business back from 40% Revenue Increases? 

Is Retail Impact Right For You?

At Retail Impact Consulting, we work with motivated retail business owners who are ready to do the work, take honest feedback, and implement strategic changes for long-term success. This isn’t a magic pill—it’s a proven path to growth.

Who Thrives With Us

Our programs are for retail entrepreneurs who are:  âœ… Ready to attract and retain more customers using smart, sustainable strategies  âœ… Open to constructive feedback—both the good and the hard truths that drive real improvement  âœ… Committed to doing the work rather than chasing quick-fix solutions  âœ… Willing to analyze their customer experience and make meaningful changes  âœ… Looking for a trusted partner, not just another consultant selling empty promises.

If you’re serious about scaling your business, maximizing revenue, and reclaiming control over your customer experience, you’re in the right place.

Who We Can't Help (And Why)

Our approach won’t be the right fit if you:  ðŸš« Expect instant results without effort—this isn’t a magic pill  ðŸš« Resist feedback or dismiss proven strategies before trying them  ðŸš« Aren’t willing to invest time and energy into improving operations  ðŸš« Focus only on short-term sales instead of long-term customer loyalty  ðŸš« Prefer to go it alone rather than collaborate on sustainable solutions

If you’re chasing quick fixes instead of lasting growth, we’re not the right fit.

The Bottom Line

Our strategies require action—but when applied, they lead to real revenue growth and a more competitive business. 

💡 Ready to grow? Let’s get to work.

YES. LET'S GET STARTED!

Retail Impact Consulting


Copyright Chris Berthelson